Meditation app engagement audit
Two weeks with one app’s sits, a written reading, and a half-day conversation about where practitioners stay and where they leave.
Two weeks with one app’s sits, a written reading, and a half-day conversation about where practitioners stay and where they leave.
The engagement audit is our flagship reading. It is for people who make a meditation app — a small studio, a teacher who put a voice into a phone, a team in Kuala Lumpur that has lived with the same evening sit for a year — and who can feel that something in the week is thin without knowing where.
You need at least a few hundred recent sits, or a smaller circle if the app is young, and a willingness to share anonymised session notes: when a sit started, which programme it was, whether the closing bell was reached, and whether the same person returned the next morning. We do not need names. We do not need payment records. We do need honesty about what the app asks of a tired person at 10 p.m. in a Malaysian flat.
It is not for a team that still has only sketches of a sit. It is not for anyone hoping we will write marketing lines. And it is not a replacement for a meditation teacher sitting in a room.
You leave with a written reading in plain language: which sits hold through the closing silence, which thin at a particular minute, how a missed Tuesday changes Wednesday, and what the first week asks of a new practitioner. The reading names scenes, not slogans. You also leave with a conversation — in our George Town room or by call — in which we walk the week together and you decide what to change in the sits themselves.
Included: a short intake; ten working days with the notes; one written reading (about eight to twelve pages); a half-day conversation; and two weeks of written follow-up questions afterward.
Left out: rewriting your guided scripts unless you commission that separately; recruiting testers; building anything in the app; and comparing you against other apps by name.
Amira Hassan holds the audit and the conversation. Wei Liang Tan prepares the minute-by-minute map of guided sits. Priya Menon keeps the written reading in language a team meeting can actually use without flattening the sit.
You send a brief: the app’s purpose, the sits you worry about, and a window of session notes. We confirm what we can see and what we cannot. Then we read. We do not treat people as scores. We look at the sit as a stretch of time — a body scan, a breath count, a sleep voice — and we mark where the room empties.
The conversation is not a slide recital. We sit with the pages. You may bring one or two colleagues. If you come to George Town, we use the upstairs room; if you call, we keep the same length and the same notes in front of both of us.
Ten working days of reading is the usual span. A very large library of programmes may need a second week, which we name before we start. The conversation lasts about three hours with a pause. Prepare by choosing one or two sits you are willing to change, and by telling your team that the reading may be blunt about a beloved streak badge or a twenty-minute first sit.
We work in English. Session notes must not include health records, chat transcripts of a therapeutic kind, or anything that would identify a practitioner. If your counsel needs a processing addendum, say so in the first note. We take a limited number of audits at a time so the sitting stays slow.
The audit starts at RM 4,800 for one app and one two-week window. A second week of notes, or a second language of guidance, is quoted before we begin. A deposit of forty percent holds the dates. To ask for a reading, write to us with the app’s name and the sits that trouble you.